This week I had the pleasure of speaking with @pimplesandprada, arguably the most exciting of the recent wave of archival fashion/pop culture accounts with over 3,000 posts and nearly 50k followers. I use the qualifying terms “archival” and “fashion/pop culture” with the utmost liberty, as the account’s curator, Madison Potter, notes that her page might more aptly be called a moodboard which contains at once pop-culture memes, paparazzi photos from all of the great moments of the last 30 years, film stills, and even photos of the curator herself. Asked about the inspiration for the account, she relates;
“So in high school I was super into tumblr (like I’m talking 2013-2014 tumblr, the peak!) and I grew a large following there. But, as tumblr died and people moved on I didn’t have anywhere else to get content. I hated pinterest (don’t know why I love it now, no hate on Pinterest) but I’ve always needed this sort of expression I get out of creating mood boards. I got really into photography which led me to looking at editorials, fashion photography books, and photographers. Again, I hated Pinterest so I had this envelope on my phone where I kept all my inspiration. I had an iPhone 5 with NO storage (rip) and eventually would have to delete personal pictures to keep my inspiration photos. I decided to just make an instagram account as a place to keep these photos. That’s how it happened, I didn’t even know about other “mood” accounts or anything.”
Given away in the very name of the account is the fact that the Potter’s favorite designer brand is Prada, and, being based in Chicago and now finishing her senior year at Columbia College with a bachelors in advertising and a concentration in strategy with a minor in fashion, one can understand the attraction to Miuccia Prada’s chic, metropolitan practicality.
For those who just became followers, @pimplesandprada is definitely worth stalking, but the future of the page is just as bright as the past; concerning future content Potter says, “Well, more of me! Before COVID19 I was pushing styled content and more photos of me! I had to take a pause on that, but you’ll definitely be seeing a mix of my current content and photos of me after the stay at home order is lifted!”
So, unable for the time being to admire fits on the street, @pimplesandprada is a wonderful way to stay inspired.
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